"Look, all of you," Bran spoke up, stepping forward to try to shield the others, "this doesn't have to be a fight. If you leave now, we'll let you go, no trouble needed. But these people haven't done anything to you, and their goods aren't yours to take." He brought up is sword in a ready stance. "If you're going to try and hurt them, you'll have to go through me."
(Rolled a 6 on Intimidate. And I'm guessing that'll be shortly followed by a roll for initiative.)